Nick Drake-Knight D. Mgt., D. Hyp., MBSCH :: Conference Speakers :: Sales Training :: Coaching Skills :: Business Management Training :: ndk group

MEERKAT SELLING

Imagine if you filmed thousands of retail sales professionals in close-up action, and studied their technique. What could you learn if you could view the nuances of sucessful selling, time and again on film, replaying key moments from secretly recorded mystery-shop evaluations?

What if you introduced the best ethical sales processes into household-name world-class big-ticket retailers, and trained their sales teams to become super-effective?

That's precisely what Nick has done over 8 years in preparation for MEERKAT SELLING.

This book explains what it is to become a True Professional in big-ticket retailing. Nick distils the best (and worst) elements from the sales behaviours of big-ticket sales professionals in the worlds most prestigious brands, and presents an easy-to-recall sales model that really works.

MEERKAT SELLING has now been adopted by many of todays global big-ticket retailers.

MEERKAT SELLING
206pp, Drake-Knight. N., Pollinger in Print, 2008,
IISBN 978-1-905665-70-9
£14.99 + P&P

BOOMERANG!
Coach Your Team To Be The Best And See Customers Come Back Time After Time’

Many of today’s global brands are already using the unique coaching model Continue & Begin™. Why? Because it is quick and effective – an ideal combination for fast moving businesses where customer service quality provides the competitive edge.

BOOMERANG! presents Continue & Begin™ in an easy to digest and fun package that includes the transcript from a live Nick Drake-Knight training workshop. Packed with coaching tips, helpful techniques and plenty of humour, BOOMERANG! is the essential guide for bringing customers back time after time!

(Foreword by Bang & Olufsen and Preface by The Institute of Customer Service)

‘BOOMERANG!
Coach Your Team To Be The Best And See Customers Come Back Time After Time’ 256pp, Drake-Knight. N., Pollinger in Print, 2007,
ISBN 978-1-905665-51-8
£14.99 + P&P

Sales Hypnosis: the structure & use of hypnotic phenomena & indirect suggestion in sales.

Sales Hypnosis presents a structured approach to the application of hypnotic language patterns, indirect suggestion and embedded commands in sales communication. At the heart of the structure is a procedural model, REDS™, constructed from a sequence of behaviours drawn from clinical hypnosis that can be applied in the process of selling. This book is a MUST for sales professionals.
Nick Drake-Knight is author (with Fran Osman-Newbury) of ‘SALES HYPNOSIS: The Structure & Use of Hypnotic Phenomena & Indirect Suggestion in Sales’, 224pp, Drake-Knight. N., & Osman-Newbury. F., Hypnotic Business, 2004, ISBN 0-9546744-0-5